Skip to content

Sign In

The Mindset Suite

The Mindset Suite, a personal development brand, set out to launch their new daily affirmation journal—but without an email list or consistent traffic, they needed a strategy to build buzz and convert cold audiences into loyal customers.

K

Journal Sales in 30 days

K

New Instagram followers

K+

Website Visits from cold traffic

Challenge

Solution

Key Strategy

Result

Challenge

No existing audience or email list to promote the new journal launch.

Solution

A full-funnel Meta Ads campaign combining motivational content, a lead magnet, and a digital shop launch.

Key Strategy

  • Motivational quote ads to attract the right audience
  • Behind-the-scenes content showcasing the journal creation process
  • Lead magnet to build a warm list prior to launch

Result

  • $8K in journal sales within 30 days
  • 1.3K new Instagram followers
  • 3K+ website visits from cold traffic
Back to top
Home Shop
Wishlist
Log in
×